Nearly Everybody Cheats A Little Bit,

when incentives point them in that direction - Dan Ariely in WIRED UK.
What we can learn from the experiments conducted by the professor of psychology and behavioral economy at Duke university: people are caught between the desires to make money and to remain honest in their profession and work. Direct payments seem to erect a higher barrier for cheating than indirect .... (double "correct" answers in the experiment).
How to minimize such conflicts in financial markets?