The Grace of Good Design

A well-designed building, well-enginnered car or a beautifully configured interior can stimulate the centers of our brains ...

I remember, about nine years ago, I  reviewed an international innovation project that dealt with design - the project leader, a design professor of the Politecnico di Milano, explained the objective: design light not lamps. 

The project was about principles and methodologies (a design driven tool box) to achieve this, but I was impressed about the clear goal.

In our business this means: design usages first, then objects, functions, data, ... And this is what we try.

Difficult enough, because in complex systems a bottom up approach is the only way to get the required flexibility ... But it is one of our explorative learning results: usage-driven design and design-driven systems pay back.